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Smart Home Integration: Dealers Face Big Challenges

According to fresh data from Parks Associates, a whopping 57% of dealers find this task either tough or impossibly tricky in 2026, climbing up from 44% in 2022. Clearly, as more American households load up on smart cameras, locks, lighting, and thermostats, they're also loading up on headaches for the folks trying to make these systems talk to each other.

"Consumers want flexibility in the devices they choose without sacrificing reliability or support," says Jennifer Kent, SVP at Parks Associates.

From the article, "Smart Home Integration: Dealers Face Big Challenges" by Kelly Martin

Previously In The News

Plume, Parks Associates study sheds light on ISP customer churn

The research paired Plume's platform telemetry with a consumer survey compiled by Parks Associates, including insights mainly from US subscribers.  The full white paper is available from Parks Asso...

Roku’s Price Hikes Expose the AI Boom’s Toll on Everyday Gadgets

Roku commands roughly 28 percent of the U.S. connected TV platform market, according to Parks Associates data cited by both The Next Web and The Desk. More than 100 million households worldwide rely o...

Big cable companies lose subscribers in Q1 2026 but outpace Q1 2025: Report

Though they still are struggling, strategies big cable companies are using to stanch subscriber losses seem to be working, according to a new report from Parks Associates. Parks Associates report a...

Soaring Memory Prices Dampen Demand for Budget Smartphone

Rising DRAM costs are one of several factors increasing the cost of developing next-generation connected devices, observed Elizabeth Parks, president and CMO of Parks Associates, a Dallas-based market...