Providing Market Intelligence for 40 Years

In The News

Shifts in Cloud DVR deployments

Cloud DVR has begun to take hold worldwide, thanks to its ability to offer potentially infinite recording and time/place shifted content to subscribers, far beyond the storage offered by the home Set-Top-Box. According to recent research by Parks Associates the total number of Cloud DVR subscribers worldwide will exceed 4.6 million in 2015 and total 24 million by 2018. This tremendous growth is driven by subscriber demand for the rich and flexible TV Anywhere user experience they’ve grown accustomed to with VOD. The primary mode of TV viewing for 27 percent of US viewers is time-shifted , and in the last six years, nearly 2.5x more households have chosen to use other devices over their TVs. Fortunately, advances in technology to support the performance and storage needs of time-shifted and recorded programs will allow operators to differentiate themselves from competitive OTT, IPTV, Telco and cable operators, perhaps stalling the cord cutting trend which has accelerated in Q1 2015 .

From the artcle "Shifts in Cloud DVR deployments" by Sarah Paris-Mascicki.

Previously In The News

16% of Spanish Pay-TV Households Subscribed for First Time in 2015

Connected Consumer in Europe reveals Spanish consumers are more likely than consumers in other Western European markets either to have never had pay TV or to have cancelled pay TV in favor of online v...

There Are Over 200 Streaming Services in The United States

Apparently, there is a streaming service for almost everything according to a new study from Parks Associates. Want to watch Japanese Anime well there is a streaming service for that. Want a service t...

Roku is the Most Owned Set-Top Box with Cord Cutters, But the Apple TV & Fire TV See Strong Growth

However, this is a noticeable change from our summer 2016 survey that showed Roku with over 70% of the market share, the Fire TV at just over 33%, and the Apple TV at just 18%. (Note: We did allow our...

OTT Video News, Deals, Launches and Products

Some 63% of US broadband households now subscribe to an OTT video service, rising from 57% at the beginning of this year, according to Parks Associates. Parks also updated its rankings for the top OTT...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive