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Seventh of US broadband homes to buy streaming players in H1 2016

Some 14% of US broadband households plan to buy a streaming media player by the middle of 2016, according to Parks Associates.

The research firm claims that as of the third quarter of 2015, 31% of US broadband households owned a streaming media player, up from 27% at the beginning of the year.

From the article "Seventh of US broadband homes to buy streaming players in H1 2016" by Barbara Kraus.

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It's not me, it's Netflix: With password sharing on the block, how to boot your friends

According to a Parks Associates’ 2022 survey, 40% of consumers in U.S. internet households share credentials or use shared credentials, up from 27% in 2019. From the article, "It's not me, it's Net...

Hollywood Turns the Page on the Metaverse – and Disney Just Got the Memo | Analysis

All the while, consumer interest never matched the industry’s passion for the technology. The pandemic might have seemed like a prime opportunity to plug in and disconnect, since actual reality didn’t...

Nearly 20% of US households have over 3 Apple devices

Apple devices are a mainstay of US households. The portfolio of devices are so frequent around the United States, that almost a fifth of the population is an Apple loyalist. Parks Associates, a mar...

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