Providing Market Intelligence for 40 Years

In The News

Samsung Raises Foldable Ante With Galaxy Z TriFold

A tri-fold smartphone is an overall better two-in-one device than a bi-fold, explained Kristen Hanich, director of research at Parks Associates, a market research and consulting company specializing in consumer technology products, in Dallas.

“The design allows the user to more easily access the device in its phone form-factor, while also supporting a larger tablet screen when unfolded,” she told TechNewsWorld. “It’s better as a phone replacement and better as a tablet replacement.”

Parks’ Hanich added: Tri-folds are an exciting development in mobile computing, serving as both a smartphone and tablet replacement — and potentially a laptop replacement, as well.

From the article, "Samsung Raises Foldable Ante With Galaxy Z TriFold" by John P. Mello Jr.

Previously In The News

Most U.S. Wearable Owners Use Their Gadgets Daily: Study

The vast majority of fitness tracker and smartwatch owners in the United States use their wearables on a daily basis, according to the latest study from Parks Associates. Approximately 68-percent of f...

Quarter Of Millennials Are OTT-Only Broadband Households

Nearly a quarter (23%) of Millennial heads of household are OTT only households, higher than the national average of 15% among all U.S broadband households. Parks Associates analysts also note that...

Alexa-Cortana voice integration speaks its first words

Another study from Parks Associates said almost 75% of consumers who plan to buy a smart home device said it was essential that it connect seamlessly to other products in their home electronics networ...

Roku Posts More Stellar Results In Q2 As Stock Price Continues To Surge

its earnings release, Roku cited data from Kantar Milward Brown anointing it the No. 1 TV streaming platform in the U.S. by hours streamed. According to a survey by Strategy Analytics, the Roku operat...