Providing market intelligence for more than 35 years

In The News

Rise of connected homes raise security concerns

And that may be just the start. Intel CEO Brian Krzanich demonstrated at CES how a connected door lock might unlock automatically when a security camera recognized the owner's face. Hosain Rahman, CEO of Jawbone, described how his company's latest Up activity tracker could automatically tell your lights to turn on when it sensed you were getting up from bed.

"I don't have to program that," said Tom Kerber, director of research at Parks Associates, a technology consulting firm. "The devices are talking to each other and making those smart decisions on your behalf."

However, the show also pointed out that as the Internet of Things is rapidly developing, it's also facing some serious challenges, most notably a lack of standards.

For years now, many Internet of Things devices haven't been able to talk to one another because they use different communications protocols. That problem has started to be solved by hub devices that can translate among devices.

But a new problem is emerging: Many different companies want to establish themselves as the primary gatekeeper for the Internet of Things, and the ability of devices to communicate with one another is starting to be more about which companies have deals with each other.

From the article "Rise of connected homes raise security concerns" by David Jackman.

Previously In The News

How Hackers Crippled Iran’s Financial System

We looked at a second study that just released from a market research company called Parks Associates that also found a little more hesitancy to buy a product if AI were mentioned. It wasn't like it w...

It’s Official: Streaming is King (and One Provider Rules Over All Others)

Many Americans, according to reports done by the likes of Coupon Cabin, say they’ve cancelled at least one streaming subscription due to the increasing costs. Other reports, like those conducted by Pa...

The need for more middle mile

This higher peak takes into consideration the growth of Wi-Fi-enabled devices entering homes, with sources such as Plume IQ and Parks Associates noting that the average household has anywhere from 20...

Something Hilarious Happens When Potential Customers See That a Product Has AI Features

In another study highlighted by the WSJ, researchers at the firm Parks Associates surveyed around 4,000 US consumers' feelings towards AI marketing, with a slightly more blunt approach: "We straight u...