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Research: Free trials influence over half of OTT subs

August 15, 2019

Parks Associates research finds that over 50 per cent of US broadband households that subscribed to an OTT video service within the past year indicate that the service trial played a key role in their subscription

From the article "Research: Free trials influence over half of OTT subs."

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Research: Free trials influence over half of OTT subs

Previously In The News

Builder Designs Houses That Can Run For Weeks Without Power

Hollywood Turns the Page on the Metaverse – and Disney Just Got the Memo | Analysis

Nearly 20% of US households have over 3 Apple devices

Is Amazon Spending Too Much to Grow Prime Memberships?

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