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Report: Viewers Say Churn is Based on Lack of New, Original Content

March 22, 2022

According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the average is 45%.

From the article "Report: Viewers Say Churn is Based on Lack of New, Original Content" by Lauren Forristal.

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Report: Viewers Say Churn is Based on Lack of New, Original Content

Previously In The News

More than 10 million smart home devices will be sold in the U.S. by 2021

Amazon Prime Music Still The Biggest US Subscription Service

Two out of five U.S. homes want to swap the remote for their voice

Do YOU give your Netflix password to friends? AI that can track down users who illegally share accounts is unveiled

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