Providing market intelligence for more than 35 years

In The News

Report: Usage-Based Insurance Can Be Applied to the Smart Home

Thirty-eight percent of broadband households in the United States have “very strong intentions” to buy a smart home device in 2016, according to a new report by research firm Parks Associates, based here.

The report, titled “IoT: Smart Home Business Models,” finds that 51% of broadband households in the U.S. consider an IoT device that alerts them to smoke and fire as highly appealing, and 41% said a device that alerts them to a water leak is also highly appealing.

From the article "Report: Usage-Based Insurance Can Be Applied to the Smart Home" by www.securitysales.com

Previously In The News

TV Producers May Start Making You Wait For New Shows Online

The changes are especially noticeable at Hulu, which is owned by parents of the very television networks -- Fox, ABC and NBC -- threatened by changes in the way we watch TV. Hulu has set itself apart...

Millennials are the generation most likely to use another person's Netflix account, with 18 percent admitting to illegal streaming, survey finds

The move is expected to recoup major money for the video streaming giant: a separate report from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay...

A ‘move-in-ready' house now means smart home devices are inside

For a home or apartments to be move-in-ready today, smart devices of all kinds need to be part of the space for 25 percent of U.S. broadband customers, according to new research from Parks Associates....

Netflix Leads OTT Service In The US

Parks Associates has released its updated top 10 list for subscription over-the-top (OTT) video services, based on number of subscribers. Netflix retained its top position while services like Sling TV...