Providing market intelligence for more than 35 years

In The News

Report: Garage Door Openers Are The Most Frequently-Used Smart Home Devices

Survey results published on May 10 by the Chamberlain Group and Parks Associates found that the garage door opener is the most active and frequently-used smart home device (48 percent). Smart door locks (44 percent) and network security cameras (42 percent) came in second and third place, respectively. 

From the article "Report: Garage Door Openers Are The Most Frequently-Used Smart Home Devices" by Krystle Vermes.

Previously In The News

Marketing Finds Its Voice

The rise of voice interfaces has the potential to be a highly disruptive trend in consumer technology. About a quarter of US broadband households own at least one smart home device, and 50% will accom...

Parks Associates: Live TV Healthy, Just Shifting to Connected Devices

Parks Associates has identified five key video trends that have emerged in today’s shifting media landscape, where “internet-based live content is experiencing a renaissance.” The new whitepaper—To...

Sling TV, Showtime, CBS Gaining Ground in OTT Share

Parks Associates has updated its top 10 list for subscription OTT video services, based on the number of subscribers, with Netflix holding the lead spot while Sling TV, Showtime and CBS moved up or en...

How Tubi TV Plans To Take On The AVOD Market

Tubi TV knows that not everyone wants to pay for premium content. “We see a strong desire among viewers who want free content, whether they’re viewers in search of value or subscription viewers who...