Providing market intelligence for more than 35 years

In The News

Record Number of Vivint Customers Opting for Smart Home Services

According to research from Parks Associates, nearly 40 percent of U.S. households are planning to buy a smart home product in the next 12 months.1 Many of these consumers are turning to full-service smart home providers, citing frustration with the high upfront costs and the difficult installation of standalone, do-it-yourself (DIY) smart home products.

“The majority of smart products are integrated into professionally installed security systems,” said Tom Kerber, research director at Parks Associates. “Our data shows continuing interest in connected devices. Some devices, such as a smart thermostat or networked security cameras, have strong leads over other devices.”

From the article "Record Number of Vivint Customers Opting for Smart Home Services" by BusinessWire.
 

Previously In The News

BizTechReports latest analyst roundup features analyst perspective on 4k TV, smart watches, and IoT

Parks Associates: Smart Watch Purchases to Ramp Up Over Next 12 Months, Parks Associates Forecasts —- New research from Parks Associates indicates smart watch adoption has nearly doubled, from 4 perce...

Hulu is becoming a player in streaming

By launching its own marquee shows, Hulu hopes to keep subscribers on its service longer. That’s important because Hulu has high turnover rate. A report from Parks Associates found that 7 percent of U...

A ‘move-in-ready' house now means smart home devices are inside

For a home or apartments to be move-in-ready today, smart devices of all kinds need to be part of the space for 25 percent of U.S. broadband customers, according to new research from Parks Associates....

TV Producers Might Delay Shows For Streaming Services

The changes are especially noticeable at Hulu, which is owned by parents of the very television networks — Fox, ABC and NBC — threatened by changes in the way we watch TV. Hulu has set itself apart by...