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Plume, Parks Associates study sheds light on ISP customer churn

The research paired Plume's platform telemetry with a consumer survey compiled by Parks Associates, including insights mainly from US subscribers. 

The full white paper is available from Parks Associates. A key trend affecting the nature broadband traffic is rapid consumer adoption of AI tools, particularly in the US. Parks Associates estimates that in US households with internet access, some 59 percent of consumers made use of AI in Q1 2026, up from 40 percent in 2024.

From the telecompaper article, "Plume, Parks Associates study sheds light on ISP customer churn"

Previously In The News

Arrayent Connects Developers To IoT Ecosystems With The EcoAdaptor For Nest

Amid IoT ecosystem platforms, Nest from Nest Labs (subsidiary of Alphabet Inc.) is a mature and well known brand. It was acquired by Google (now Alphabet) in 2014 for $3.2 billion and has expanding it...

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CONNECTIONS Conference To Feature Technology And Business Solutions For IoT And The Connected Home

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How Businesses Can Use VR to Win the Race to Consumers’ Hearts (and Homes)

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