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Password sharing could be costing SVODs billions each year

February 28, 2019

Password sharing is estimated to result in billions of dollars in missed revenue for both SVOD and pay-TV over time, and the problem is getting worse. For its part, the US cable industry is expected to see password sharing losses rise to $9.9 billion by 2021, up from $3.5 billion in 2017, per Parks Associates.

From the article "Password sharing could be costing SVODs billions each year" by Audrey Schomer.

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About Parks Associates

Password sharing could be costing SVODs billions each year

Previously In The News

Industry Voices—Hawley: Coronavirus piracy trends in the new normal

Apple earnings could offer clues on streaming performance

Could streaming giants start to clamp down on password sharing?

Forget Twitter. This Musk Is Into ‘Toe Curling Yumminess.’

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