In The News

Parks: Roku Most-Used Streaming Media Device

August 02, 2024

Media Play News

Roku is the most popular brand of streaming media players, followed by Amazon’s Fire TV, according to new data from Parks Associates.

“Historically, Amazon and Roku have dominated the streaming media player market, and our research shows their dominance continues,” analyst Sarah Lee said in a statement.

Lee said streaming device competitors such as Apple TV and Google Chromecast have maintained their respective market shares, “but do not show much growth as of yet.”

“Today, smart TVs are much more affordable, as are streaming media players,” Lee said in a statement. “These devices offer consumers cost-effective solutions as well as an ecosystem-consistent experience.”

From the article, "Parks: Roku Most-Used Streaming Media Device" by Erik Gruenwedel

Previously In The News

What Google's Project Fi Means For Mobile Operators

Research published by analyst firm Parks Associates last month revealed that two thirds of U.S. consumers who are likely to switch carriers in the next year felt access to Wi-Fi as part of their mobil...

They Started With $10,000. Now They're Taking on ESPN

It's no wonder that OTT is on everyone's mind. In 2016, Major League Baseball's streaming service, MLB.TV, was the fourth-most popular streaming service in the U.S., after Netflix, Hulu, and Amazon P...

Watch, Meet Smartwatch: Fossil And Misfit Think They're A Perfect Match

Harry Wang, director of mobile and health products research at Dallas-based Parks Associates, said the digital fitness tracker is the fastest-growing category in the connected health device market, an...

Amazon, Google, and Roku All Have New Streaming Devices

With more of us now using streaming video services during the COVID-19 pandemic—about three-quarters of all U.S. households subscribe to at least one streaming service, according to research from Park...

‹
1
2
...
293
294
295
296
297
298
299
...
758
759
›