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Parks Associates Releases New Research on the Connected Consumer Electronics Market

October 28, 2015

consumer electronics

One major highlight from the reports is that Parks Associates expects that the global annual unit sales for streaming media devices will increase from 30 million units in 2013 to 86 million units by 2019. Further, they predict that more than 330 million 4K UHD TVs will be sold globally by the end of 2019—an increase from the 2 million sold in 2013. And by 2020, Parks Associates believes nearly 97 million wireless speakers will be sold globally.

“The number of connected CE categories and devices continues to expand as companies look to disrupt the market,” Stuart Sikes, President, Parks Associates, said in a statement. “The key priorities for our research are to identify emerging business models, effective partnerships, and engagement strategies that help develop profitable consumer products and services.”

From the article "Parks Associates Releases New Research on the Connected Consumer Electronics Market" by Rob Stott.

Previously In The News

For Apple TV, The Price Is The Problem

In late 2014, Amazon launched the Fire TV Stick for $40. Compared to the $100 Fire TV box that launched earlier that year, the Stick had significant performance hiccups, and the first version of its r...

Streaming is heading toward a breaking point with consumers

However, while work on that puzzle continues and multiple companies look for a way to get streaming subscribers to stay in one place, customer churn is still high. Or, as Parks Associates describes it...

Apple TV will die so TV+ can live

Apple TV is another example of the company’s hardware strategy falling flat. According to Parks Associates figures from the first quarter of 2018, Amazon and Roku combined control more than 50% of the...

Apple releases new streaming TV devices with lower prices

Still, many customers appear drawn to cheaper sticks and pucks made by Roku and Amazon, with the companies commanding 80% of the streaming device market, according to new research shared by Parks...

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