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Parks: Broadcast TV Still Trumps Streaming Video

December 10, 2018

Despite Netflix’s subscriber base trumping or rivaling (HBO) most pay-TV services, broadcast TV still generates the majority of home entertainment consumption — among broadband households, according to data from Parks Associates.

While the Addison, Texas-based research firm sought to highlight the fact broadband homes consume five hours of streaming video weekly, the data underscored the fact traditional distribution channels continue resonate.

From the article "Parks: Broadcast TV Still Trumps Streaming Video" by Erik Gruenwedel.

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About Parks Associates

Parks: Broadcast TV Still Trumps Streaming Video

Previously In The News

Report: Antenna Only Homes Increase to 15 Percent

Where’s the antenna support on streaming-TV boxes?

Landline Telephony Has Role in Post-Pandemic Home, Says Parks

Could a Button for Improved AI on Galaxy S8 Help Samsung Move Past Its Recent Stumble?

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