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OTT Subscription Churn Rate Steady at 18%: Parks

September 04, 2018

About 18% of U.S. broadband households canceled a over-the-top video service, a rate that has held steady over the past three years, according to research from Parks Associates.

OTT video subscriptions are relatively new compared to traditional pay-TV and while they are growing quickly, data about churn rates is still emerging.

From the article "OTT Subscription Churn Rate Steady at 18%: Parks" by Jon Lafayette.

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About Parks Associates

OTT Subscription Churn Rate Steady at 18%: Parks

Previously In The News

Smart Home Systems Need 'Simpler' Setup, Smooth Integration, Parks Event Told

Voice Commands, Personal Assistants the Next Frontier for Device Interactions, Gartner Predicts

Broadband Growth Slowing After COVID-19-Driven Surge: Parks

It looks a lot like Amazon wants to hide Alexa inside your web router

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