Providing Market Intelligence for 40 Years

In The News

OpenAI Eyes AI Agent Phone, Kuo Says

“OpenAI is not a hardware company and must prove its phone performs well against the competition in terms of memory, camera quality, size, weight, screen responsiveness — all of that can be a challenge for an organization without a hardware background,” noted Jennifer Kent, senior vice president and principal analyst at Parks Associates, a market research and consulting company specializing in consumer technology products, in Dallas.

She also pointed out that OpenAI’s strategy is to have an agent set on top of various apps and dominate interactions with end users. “Many developers will see that as an existential threat,” she told TechNewsWorld. “OpenAI will have to work to prove that app developers will thrive in an OpenAI operating system.”

“iOS and Android dominate the smartphone market, particularly in the U.S.,” she said. “Apple customers are particularly loyal, and all current players develop experiences that are better across device types and family members, if you stick within an ecosystem. This is a major barrier to consumers switching to a new OS.”

Kent added that consumer concerns about AI are very high. “ChatGPT’s user satisfaction rates, as measured by our Net Promoter Score, are low,” she explained. “OpenAI will need massive marketing to create consumer demand for an OpenAI smartphone.”

From the article, "OpenAI Eyes AI Agent Phone, Kuo Says" by John P. Mello Jr.

 

Previously In The News

Why Smart Home Compatibility Still Sucks in 2025 — And How GearBrain Can Fix It

Parks Associates estimates over 60% of U.S. broadband households now own at least one smart home device. From the article, "Why Smart Home Compatibility Still Sucks in 2025 — And How GearBrain Can...

Broadcasters Need To Prepare For Shoppability. Here’s Why

According to Parks Associates, 52% of US consumers are “likely or very likely” to engage with commercial activities on CTV platforms — including ordering food from TV promos, clicking for product info...

Consumer IoT Products are Priced 44% Higher on Average Than Similar Non-Connected Products

Parks Associates recently surveyed more than 100 executives across the connected home and consumer IoT landscape to better understand their view of the market, changes in their business strategies, ke...

Nomadix Launches Energy Management Solution to Reduce Properties’ Operational Expenses and Enhance Sustainability

MDU properties, including military housing, senior living, and student accommodation, can expect OPEX savings up to 20 percent when implementing smart home devices such as EMS, according to Parks Asso...