Providing Market Intelligence for 40 Years

In The News

On-Demand Webinar: Data and Privacy Protections: Building a Trusted Smart Home

Data and Privacy Protections: Building a Trusted Smart Home, co-hosted Park Associates and Iris Powered by Generali, provides insight into the changing relationship that brands and service providers now have with consumers, where security protections are part of doing business and solutions can be easy, seamless, and can ultimately help strengthen the long-term customer relationship.

Parks Associates’ research finds 72 percent of smart home product owners are concerned with the security of the personal data that is collected and transmitted by their smart home products. This webinar shares strategies to build consumer trust and help combat identity theft, fraud, and invasive data collection.

From the article, "On-Demand Webinar: Data and Privacy Protections: Building a Trusted Smart Home" from Residential Systems

Previously In The News

DirecTV Wants To Be The Online Substitute For Cable

But analysts estimate that Sling has racked up fewer than 1 million subscribers since it launched in February 2015. Vue’s numbers are harder to get a handle on, but it’s not on the list of top 10 most...

Netflix Is Killing It—Big Time—After Pouring Cash Into Original Shows

“There seemed to be an attitude around the industry that after House of Cards and Orange is the New Black, there was no way Netflix could catch lightning in a bottle again,” says Glenn Hower, a senior...

3 Stocks That Look Just Like Google in 2004

Yet just like Google in 2004, Roku dominates its market. According to market researcher Parks Associates , Roku boasts a 37% market share in "over the top" streaming devices. Amazon's Fire TV, Apple T...

Fake News: Here's Why Facebook Needs To Tackle The Problem, Urgently!

As Facebook CEO Mark Zuckerberg publishes his manifesto outlining the company's ongoing commitment to filter out false news and hoaxes without undermining free speech, the findings from a new study by...