Providing Market Intelligence for 40 Years

In The News

Next-Generation Wi-Fi 7 Standard Expected To Be Finalized in Early 2024

“Wi-Fi 7 offers dramatically increased speeds over Wi-Fi 6 and 6E,” said Kristen Hanich, an analyst with Parks Associates, a market research and consulting company specializing in consumer technology products, in Dallas.

“Wi-Fi 7’s key differentiating feature over 6 and 6E is its support of extremely high throughput, reaching speeds up to 46 Gbps compared to a max of 10 Gbps for Wi-Fi 6E,” she told TechNewsWorld.

“This is far beyond what the vast majority of residential subscribers today need, and also far beyond what most residential internet service providers offer today,” she continued.

“A more immediate benefit to users is lower power consumption from client devices such as laptops or phones, but it remains to be seen how much of a difference this makes under real-world conditions,” she added.

From the article, "Next-Generation Wi-Fi 7 Standard Expected To Be Finalized in Early 2024" by John P. Mello Jr.

Previously In The News

Security Industry Forecast: Experts Chime in, Sharing Expectations for 2024 and Beyond

Elizabeth Parks, president and CMO at Parks Associates: Smart cameras and video doorbells are popular, showing an increase in adoption and high intentions for the next year…. Bundling these security d...

Hot Housing Innovations At CES Reimagine Smart Energy Use

The average U.S. household now has 17 connected devices and Parks Associates recognizes that more and more of in-home technology is going to energy management. Research group Parks Associates h...

How utilities can enhance efficiency through consumer rate programs

Too few customers are familiar with their energy-provider’s special rate programs, according to market research firm Parks Associates. With many service providers offering special rates as part of ene...

Does cord cutting REALLY save you money? It now costs $120 a month to subscribe to Netflix, Hulu and the other main streaming services - as platforms hike prices amid fierce competition

A 2022 study from market research firm Parks Associates found a quarter of American households subscribe to nine or more streaming services, while 50 percent are signed up to at least four.  From t...