Providing Market Intelligence for 40 Years

In The News

New study finds 75% increase in zero net energy homes

A new study conducted by Parks Associates indicates a 75% increase in the construction of zero net energy homes between 2016 and 2017.

The growth is a result of an increase in consumer demand for smart and energy efficient homes.

Parks Associates estimates 42% of all US consumers classify as energy-efficient techies.
Four out of five home owners believe that having an energy-efficient home is important or very important.

From the article "New study finds 75% increase in zero net energy homes."

Previously In The News

TV antenna use surges amid coronavirus outbreak

That’s according to Parks Associates, which said that 25% of U.S. broadband households use an antenna to watch local broadcast TV channels, up from 15% in 2018. The firm said those figures could incre...

91% of viewers like streaming aggregation, survey says

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...

Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....

The streaming wars are flooding us with TV

Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".