Providing market intelligence for more than 35 years

In The News

New CMS Initiative A Pivotal Point In Primary Care Market

This transition will not be easy for primary care doctors, because the U.S. healthcare industry has limited experience. Parks Associates' 2015 survey data shows that among people with chronic conditions, only 12% have a team of three or more providers involved in patient care, and among people with three or more chronic conditions, only 28% have a team of three or more providers. At the same time, the primary care physician is the most trusted provider type that consumers want to engage with.

From the article "New CMS Initiative A Pivotal Point In Primary Care Market" by Harry Wang.

Previously In The News

Kickstarter Darling Challenges Blue Apron--With a Hardware Twist

To this point, Patrice Samuels, a senior analyst at Parks Associates, a marketing research and consulting company, says that Tovala has to prove the food tastes good enough to offset the cost of p...

Share A Netflix Password, Go To Jail?

According to a study done by Parks Associates in 2015, 57% of U.S. households access an over-the-top video account, meaning streaming services like Netflix, Hulu or HBO Go, but 11% of Netflix subscrib...

One Bot To Rule Them All? Not Likely, With Apple, Google, Amazon And Microsoft Virtual Assistants

In order for a virtual helpmate to run your life, it needs to engage with the providers of all the services you rely on, from your calendar app to your Uber ride. Those providers must either partner w...

PayPal’s Popular But Apple Is The Class Favorite

PayPal is the number one mobile payment app in the U.S., according to research by Parks Associates and by quite a margin. NFC World reported that 12 percent of those polled prefer PayPal while retail-...