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Netflix's Competitors Are Quickly Closing The Gap in A Crucial Area

September 25, 2016

Netflix customers are loyal. In research published this April, analysts from Parks Associates found that Netflix subscribers were much less likely to cancel than those of Hulu or Amazon Prime Video. Only 9% of its subscriber base had canceled in the last year, Parks Associates found, compared to Hulu, which saw a full half of its current subscriber base cancel in the last year.

From the article "Netflix's Competitors Are Quickly Closing The Gap in A Crucial Area" by Nathan McAlone.

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A solid majority — 83% — of U.S. internet households now subscribe to at least one OTT service, according to new consumer research from Parks Associates. Meanwhile, 45% still subscribe to a tradi...

Google's Nest Struggles Could Set Back The IoT Movement

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Wireless Displays Streamline Setups for Meetings

Parks Associates says that as smartphones and tablets become the norm at most organizations, organizations are beginning to deploy wireless display technology in the workplace. “It used to be that...

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About Parks Associates

Netflix's Competitors Are Quickly Closing The Gap in A Crucial Area

Previously In The News

OTT Video Service Subscriptions Increase in Q1 According to Parks Associates

Parks: 83% of U.S. Internet Households Subscribe to at Least One OTT Service

Google's Nest Struggles Could Set Back The IoT Movement

Wireless Displays Streamline Setups for Meetings

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