Providing Market Intelligence for 40 Years

In The News

Netflix bets big on Christmas NFL streaming

“We couldn’t get it going, actually, at our house for some reason,” said Elizabeth Parks, president and chief marketing officer at market research firm Parks Associates.

She was one of many viewers who experienced technical difficulties. On social media, reports abounded of issues with buffering and low resolution.

“We drove over to a friend’s across the street. They were also having problems, but they ended up … throwing it from the phone to TV,” she said.

From the article, "Netflix bets big on Christmas NFL streaming" by Meghan McCarty Carino

Previously In The News

AT&T-Time Warner Deal Could Spur More Mergers, Scrutiny

Beyond that, AT&T also gets revenue by licensing those movies and TV series to other pay-TV providers and subscription Net TV services such as Netflix. "Video and entertainment will remain the key dri...

Google's Nest Struggles Could Set Back The IoT Movement

The smart home devices sold by Google's home automation subsidiary, Nest, represent just a small fraction of the burgeoning Internet of Things (IoT) market. However, Nest has become one of the most re...

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...

Extra Miles For Fitness Trackers

Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated device...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive