Providing Market Intelligence for 40 Years

In The News

Netflix, Inc. (NASDAQ:NFLX) Users Sharing Account Passwords, Details With Others

In fact, according to a recent study from Parks Associates, Netflix could lose an estimated $500 million in 2015 because of global account credential-sharing. Moreover, “The Cost of Piracy” report discovered that six percent of U.S. households utilize a streaming service unregistered by any household member. What’s troubling is that it’s mostly young people taking part in this practice.

Netflix, which has about 65 million international users and has been growing thanks to overseas adoption, does offer multiple account types:

  • Basic: $8 per month; number of screens to watch on is just one.
  • Standard: $9 per month; number of screens to watch on is two.
  • Premium: $12 per month; number of screens to watch on is four.

From the article "Netflix, Inc. (NASDAQ:NFLX) Users Sharing Account Passwords, Details With Others" by Andrew Moran.

Previously In The News

The U.S. has nearly 300 OTT services to choose from

Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...

HBO Now Has 800,000 Paying Subscribers Since April Launch

“In the past year we keep seeing more and more services coming up, more niche services,” said Glenn Hower, an analyst with market research firm Parks Associates. There’s Netflix, which has been str...

What Can Yahoo's Online Video Assets Do For Verizon?

Distributing its video out to its various websites could be a boon to Yahoo. Parks Associates' Brett Sappington predicted that traditional magazines may make a leap to presenting their content via onl...

91% of viewers like streaming aggregation, survey says

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...