Providing Market Intelligence for 40 Years

In The News

More Than 20 Percent of U.S. Broadband Households Plan To Buy A Smart Combo Sensor This Year, Research Firm Says

Parks Research Analyst Brad Russell reports that research shows more than 60 percent of U.S. broadband households have someone with a chronic condition, while the number of people 65-85 will account for more than 16 percent of the total population by 2025.

From the article "More Than 20 Percent of U.S. Broadband Households Plan To Buy A Smart Combo Sensor This Year, Research Firm Says" by Laura Hamilton.

Previously In The News

Fitness Trackers Leave the Wrist Behind

"In 2017 we'll see new form factors emerge to track fitness activities beyond the wrist," says Harry Wang, senior director of research for Parks Associates, a market resesarch and consulting firm. In-...

Did The Television Industry Learn From The Past?

It is well documented that Netflix is the leading SVOD service, the most recent list from Parks Associates had Netflix outfront of competitors Amazon and Hulu. The service continually ups the game for...

Roku's New Streaming Media Players Support 4K And HDR Video

However at least two research firms have reported that Roku is leading the race in the OTT market: Parks Associates said earlier this year that Roku accounted for 30 percent of streaming media players...

Roku's New $30 Express Box Is The Cheapest Roku Yet

The lower end of the streaming video market is one of the fastest growing segments for the company, Roku says, both in its line of relatively inexpensive Roku TVs and its separate streaming media devi...