Providing market intelligence for more than 35 years

In The News

More than 10 million smart home devices will be sold in the U.S. by 2021

Most people buy smart blinds, lights and thermostats physical stores today, looking for a bit of handholding with their smart home purchase. But that could change over time as consumers expectations grow to make purchases from wherever they are, whenever they want, according to a new report from research firm Parks Associates.

Today, more than one quarter of people who own smart home devices in the U.S. bought their products at a physical store, such as Best Buy, Home Depot or Walmart. And retail outlets will continue to dominate over the next few years, say researchers, who note that more than 10 million smart home devices expected to be sold in the U.S. by 2021 — and 8 million of those through retail stores and the like.

From the article "More than 10 million smart home devices will be sold in the U.S. by 2021" by Lauren Barack.

Previously In The News

Smart TVs: Today’s center of video aggregation and opportunity —Industry Voices: Erickson

Smart TVs are viewed as must-have devices by an increasing number of US homes, and they are the only streaming video product category to have risen in adoption continuously throughout the pandemic. Ho...

Hulu CEO Plots A Way To Stand Out From The Crowd

Hulu isn't the only company to recognize that trend. A host of live-TV streaming services are cropping up online, and the marketplace is growing crowded. Dish Network Corp.'s Sling TV and Sony Corp.'s...

Millennials Lead Smart Home Holiday Season Shopping

Millennials will represent the largest group of shoppers when it comes to Smart Home and consumer electronics purchases this holiday season, with 46 percent of younger consumers indicating “high inten...

Apple Looks To Expand Healthcare Presence

“Apple has been enormously successful with its technology and brand power among consumers, so Apple’s entry into the healthcare industry is at least beneficial in raising consumer awareness of excitin...