Providing Market Intelligence for 40 Years

In The News

MIPTV 2016: Playing The Digital Challenge

According to Parks Associates, OTT video usage in Western Europe is expanding, with 55% of UK broadband households and 51% in France watching TV programming and movies online, compared to 70% in the US. However, the number of OTT paid subscriptions in Europe is significantly lower, where 30% of broadband households in the UK and 17% in France subscribe to OTT video, compared to 64% of US broadband households.

From the article "MIPTV 2016: Playing The Digital Challenge" by www.prensario.net

Previously In The News

IFC Films Launches Subscription Streaming Channel Anchored To Start Of Cannes

While the streaming wars are heating up among Disney, WarnerMedia and NBCUniversal, more niche services continue to populate the landscape, though the numbers have started to level off. There were 233...

Starbucks has the most-used mobile payment app

Retailers and banks have their own mobile payment options. At least one research report from Parks Associates said that shoppers prefer mobile payment apps from retailers, and eMarketer noted that the...

They Started With $10,000. Now They're Taking on ESPN

It's no wonder that OTT is on everyone's mind. In 2016, Major League Baseball's streaming service, MLB.TV, was the fourth-most popular streaming service in the U.S., after Net­flix, Hulu, and Amazon P...

Amazon, Google, and Roku All Have New Streaming Devices

With more of us now using streaming video services during the COVID-19 pandemic—about three-quarters of all U.S. households subscribe to at least one streaming service, according to research from Park...