
According to Parks Associates, Wi-Fi has become a must-have for tenants and a strategic tool for owners:
“The managed Wi-Fi market is evolving, with residents expecting more and better connectivity options. Internet and Wi-Fi – high quality, reliable connectivity and coverage – are essential for properties when it comes to attracting and retaining residents, as well as enabling the next generation of smart property technologies.” Said Kristen Hanich, Director of Research, Parks Associates.
From the Cambium Networks press release, "MDU Property Owners Turn to Cambium Networks for Reliable Wi-Fi That Increases Revenue, Satisfaction, and Retention"
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