Providing Market Intelligence for 40 Years

In The News

Leveraging Data For Demand Response Programs

In Q2 2015, 16 percent of all U.S. broadband households owned one or more smart home devices. Many of these smart devices offer energy management capabilities including demand response. Today, utilities are evaluating the benefits of integrating smart devices into utility programs.

There are several ways that utilities can leverage data to improve the success of DR events: leveraging data from smart thermostats, leveraging data from multiple connected devices, and leveraging data from smart meters.

From the article "Leveraging Data For Demand Response Programs" by Tom Kerber.

Previously In The News

Almost half of all US internet households now have a security system

Parks Associates’ latest research shows 47% of US internet households now own a security solution, either a system or a security device, and 35% have a paid security service. “Technologies like int...

If Your Home Has These 11 Things, People Think You’re Rich No Matter How Much Money You Make

According to a survey by Parks Associates, nearly 20% of households have 6 or more smart technology devices in their homes — they’re not only status symbols, but growing increasingly more accessible a...

New iPhone Air Steals Show at Apple Event

“The other thing I think you can take away from this is that thin is also a precursor to foldable,” added Michael Goodman, a senior contributing analyst with Parks Associates, a market research an...

Exploring the Rise of Smart Security Solutions in Households

Parks Associates has conducted insightful research highlighting the significant adoption of security solutions in homes across the country. Their findings reveal that a notable 47% of US internet hous...