Providing market intelligence for more than 35 years

In The News

Lenovo Explores Building Flexible, Bendable Smartphones

Bendability would be a new trait in smartphones — improvements in recent years have focused on larger screens, better cameras and speakers. Such devices could bring a spark to the nearly $432 billion worldwide smartphone market, which has seen growth slow as more people buy them and have fewer reasons to upgrade, according to research firm IDC.

“Each of the manufacturers really have to push to find hardware or software features that actually provide a new experience that really isn’t commoditized,” said Jennifer Kent with Dallas consulting firm Parks Associates.

From the article "Lenovo Explores Building Flexible, Bendable Smartphones" by Wendy Lee.
 

Previously In The News

Global OTT Subscription Market to Grow to Over 400M by 2022

If any further evidence was needed that living room streaming is now mainstream, consider the following forecast released today by research company Parks Associates: By 2022, over 265 million househol...

Device UI Important to Consumers When Making a Purchase: Parks

Parks Associates' research found that an easy-to-navigate UI is crucial for attracting new customers. Asked about UI, 70% of consumer electronics purchasers said ease-of-use was "very important" to th...

Donald Trump Livestreams Third Debate On Facebook: A Glimpse Into Trump TV?

"Donald Trump has an audience, he has a message. It’s a matter of: can that sustain an entire network? I think it’s possible that it could," Glenn Hower, senior analyst for media/entertainment at mark...

Netflix, Amazon, Hulu Leading In OTT Subscriptions, Finds Parks

The researchers at Parks Associates have come up with a tally of the most popular over-the-top (OTT) video services as ranked by the number of subscribers. While the numbers are estimates from the fir...