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Jeffrey Katzenberg’s Quibi Is Ready to Launch, but Will Viewers Bite?

April 02, 2020

There’s no doubt people will check out Quibi, particularly with stay-at-home directives set to run through the end of April. “America right now is a captive audience starved for something to do,” says Parks Associates analyst Steve Nason.

From the article "Jeffrey Katzenberg’s Quibi Is Ready to Launch, but Will Viewers Bite?" by Todd Spangler.

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About Parks Associates

Jeffrey Katzenberg’s Quibi Is Ready to Launch, but Will Viewers Bite?

Previously In The News

Device UI Important to Consumers When Making a Purchase: Parks

38% of U.S. Households Have 2 or More OTT Subscriptions

Hulu Mounts Push To Draw And Keep Subscribers: Executive

OTT At A Tipping Point, Poised For Rapid Growth

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