Providing market intelligence for more than 35 years

In The News

IoT: Ensuring Security is in Place

One of the critical concerns as the industry designs and deploys the IoT is to ensure security is in place to protect both the data and devices. Everything may be connected to the cloud, but we need controlled security that the end users can trust and control.

A new report from Parks Associates shows that at the end of 2014, 79% of US households will have broadband access and 80% of these homes will have an operating home network. So clearly the IoT devices of tomorrow can already connect to the existing network infrastructure we have in place today. But with this easy and readily available Internet connection comes all the associated risks and concerns on security for device access and data protection. With all these devices in active communication, the scale and size of the potential risk is perhaps as large as the billions of units forecast by the market projections.

From the article "IoT: Ensuring Security is in Place" by Kevin McDermott.

Previously In The News

Amazon to Open New Front in Streaming Wars

It would also open another front in a competitive streaming platform battle that pits Amazon's Fire TV against Roku Inc. , Google (Nasdaq: GOOG)'s Android TV and Apple TV (tvOS), as well as smart TV-f...

Apple Eyes $9.99 Price for Apple TV+ – Report

A free trial for Apple TV+ would follow a typical game plan used by most SVoD services to get people in the door and take a look around. About 58% of US broadband homes that trial an OTT video subscri...

TV antennas are making a comeback in the age of digital streaming

Billy Nayden, an analyst for the research firm Parks Associates, said the TV antenna resurgence is a byproduct of consumers feeling overwhelmed by the many viewing platforms available. Some are even s...

Epix Enters the Direct-to-Consumer Streaming Fray

Though Epix is trying to take advantage of this trend as a portion of consumers self-bundle with video, the challenge will be to ensure that Epix is part of that bundle. A recent study from Parks Asso...