Providing Market Intelligence for 40 Years

In The News

How Parks Associates Helped Shape 30 Years of Smart Home Innovation

In a video interview from CONNECTIONS 2026 in the Silicon Valley, Elizabeth Parks reflects on the evolution of the connected home market, the growing role of AI and why the dealer channel still matters in an increasingly automated world.

Parks Associates brought its CONNECTIONS conference back to Santa Clara, Calif., May 4-6, for its 30th anniversary edition, a milestone for a firm that has spent four decades tracking the evolution of the connected home market. From the early days of home networking and automation to today’s AI-powered ecosystems, the annual conference has long served as a gathering point for manufacturers, service providers, dealers and technology executives trying to understand where the market is heading next.

As part of my coverage from the event, I sat down with Elizabeth Parks for a conversation that touched on both the industry’s past and the increasingly complicated future now taking shape around AI, interoperability, cybersecurity and the connected consumer. During the discussion, Parks reflected on how many of today’s smart home conversations mirror ideas the industry was already discussing decades ago — only now with far more sophisticated technology behind them.

Parks said that dynamic places enormous pressure on companies to deliver a strong first experience because consumers who encounter friction early may never move deeper into the category.

We also discussed the growing challenge facing dealers and installers as AI-enabled products and services rapidly enter the market. While Parks acknowledged the pace of innovation may outstrip how quickly many integrators can adapt, she emphasized the importance of manufacturers continuing to support dealer channels through training, programs and workforce development efforts.

Toward the end of the conversation, Parks pointed to cybersecurity and data privacy as areas she believes will become much larger concerns across the connected home landscape in the years ahead, even as AI continues to dominate industry conversations.

Watch the full video interview for more from Elizabeth Parks on the evolution of the smart home market, what still surprises her after three decades of research and where she believes the industry is heading next.

From the article, "How Parks Associates Helped Shape 30 Years of Smart Home Innovation" by Rodney Bosch

Previously In The News

Report: Broadband Users Will Drive Solar In 2017

That news comes out of a new report from research firm Parks Associates in its 360 View Update: Energy Management, Smart Home, & Utility Programs. In further good news for the solar industry, the repo...

PayPal, Starbucks top consumers' mobile payments preferences, study says

Nearly 20 percent of U.S. smartphone users have used a mobile payment app at a retail location, according to new mobile research from Parks Associates. The report, 360 View: Mobility and the App Ec...

Ridesharing Is Making It Harder Than Ever to Commit to a One-Car Relationship

Rising rideshare statistics offer plenty of fodder for utopian predictions of a car-free, community-focused future. But just because we’re using these services doesn’t mean we’re ready to give up on o...

The Best Wearable Fitness Tech We Saw At CES 2017

It’s one of the biggest arms races of the 21st century—literally. Once the preserve of hardcore fitness junkies, the activity tracker industry has exploded into the mainstream and is now set to surpas...