With many media and content companies jumping on the streaming TV bandwagon, the marketplace is becoming increasingly fragmented, and it’s creating even more competition for high-quality content to keep viewers hooked: Already there are over 200 OTT services in the U.S. market, according to Parks Associates.
From the article "How OTT Will Innovate In 2018" by Jim Wilson.
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Parks Associates Senior Director of Research Brett Sappington pointed out that the services premium tier offers up to four concurrent streams and access to Ultra HD viewing, while the basic option onl...
