The addition of multiroom functionality for the HomePod advances Apple's strategy for the product, said Dina Abdelrazik, research analyst at Parks Associates.
"Its market entry approach was to introduce the HomePod as a high-quality speaker positioned for a whole home audio experience," she told TechNewsWorld. "Multiroom audio with the ability for multiple HomePods to work off of one another to create an immersive audio experience is a natural step for Apple."
From the article "HomePod Gets Multi-Room Audio Chops With iOS 11.4" by John P. Mello Jr.
According to new research from Parks Associates, adoption of smart home access control solutions is increasing among US internet households. In “Access Control in the Smart Home: Locks and Garage Door...
The average American household has at least 17 devices connected to the internet, according to market research firm Parks Associates. From the article, "Pennsylvania lawmakers make their first move...
The average U.S. streaming household now holds 5.8 subscriptions, up from 5.5 in 2021, while spending per service is declining a sign that households are trimming what they keep rather than adding...
A 2025 Parks Associates study found that nearly two-thirds of US internet households now own at least one smart device. How do smart home AI devices make daily life easier? They handle your daily c...