Providing market intelligence for more than 35 years

In The News

High-Speed Data Service Demand Continues Globally: An Analyst’s View

Broadband services remain a key driving force in global productivity and communication. Businesses, governments, and individuals continue to rely upon the quality and dependability of high-speed data and broadband services in order to inform, educate, interact and entertain.

On a worldwide basis, household adoption of fixed-line broadband services continues to increase. At the end of 2015, Parks Associates’ estimates had 739 million global households subscribing to a residential fixed-line broadband service, an increase of more than 40 percent since the end of 2010.

From the article "High-Speed Data Service Demand Continues Globally: An Analyst’s View"

Previously In The News

Password sharing denies streaming services $9 billion in fees

According to analysis by research firm Parks Associates, password piracy and sharing cost streaming providers like Netflix, Hulu, and Disney Plus $9.1 billion in 2019 alone. Why aren’t these companies...

Need help with your TV and smart-home setup? At-home tech support may be the answer.

Patrice Samuels, senior analyst at Parks Associates, a market research company specializing in emerging consumer technology products and services, said demand for traditional technology support, like...

91% of viewers like streaming aggregation, survey says

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...

Could streaming giants start to clamp down on password sharing?

The major concern for cyber security companies like Synamedia is how password sharing can turn into true content piracy ? stealing streaming shows and movies and reselling them for profit. If you k...