Providing market intelligence for more than 35 years

In The News

Health Data Security, Privacy Concerns Hinder IT Outsourcing

Eighty-one percent of those who do not have BYOD policy in place reported that it’s primarily due to the importance of health data security, Spok found. Furthermore, 62 percent of those with a BYOD policy said health data security is the biggest challenge when it comes to effective personal device use.

“Looking to the future, leaders are seeking broader solutions to facilitate better transfer of information for comprehensive workflow improvements and optimal patient care throughout the hospital facility,” the survey explained. “BYOD is a small piece of a much larger puzzle that is taking time for many institutions to frame and fill in the pieces.”

Consumers have also shown concern when it comes to their own health data security, with a recent Parks Associates survey finding that 23 percent of US broadband households have health data privacy and security concerns when it comes to connected devices.

Parks Associates also showed that 41 percent of consumers are worried about health data privacy and security with smartphones, while 42 percent of those surveyed have concerns with tablets.

From the article "Health Data Security, Privacy Concerns Hinder IT Outsourcing" by Elizabeth Snell.

Previously In The News

Smarter Energy at Home: How Consumers Are Taking Control with Smart Home Tech

GearBrain has long covered the smart home space and frequently sources Parks Associates' research for our reporting, including this article. Parks’ recent findings and the expert insights shared at CE...

More than 278 million viewers will watch subscription ad-supported streaming services by 2029 – Parks Associates

Parks Associates' new white paper, Interactive & Shoppable TV: Next Wave of CTV Revenues, released in partnership with Adeia, focuses on the service provider opportunity to advance the consumer experi...

Streaming paradox: More options, less clarity in business models

Recent data from Parks Associates noted the extent of this shift: 59% of subscriptions across the eight leading streaming video-on-demand services in the third quarter of 2024 were basic-tier subscrip...

New service models emerge for smart home eco-systems

Parks Associates’ study Smart Home Services: Safety, Prevention, Comfort reveals that 66% of US single-family homeowners are likely to adopt technology-enabled home services, such as smart HVAC mo...