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HDR: Get Ready For A Switch To The New Screen Standard

Once HDR reaches critical mass in the consumer TV sector, screen manufacturers will switch production to this standard, driving down prices of HDR screens, making current displays obsolete – and essentially forcing the rest of the market to the new technology.

That point is rapidly approaching for 4K. A survey by Parks Associates suggests that more than 50 percent of consumers in major European markets plan to buy a 4K TV even though content is still quite limited. Today’s HD digital signage will very soon start to look dated.

From the article "HDR: Get Ready For A Switch To The New Screen Standard" by Barnaby Page.

Previously In The News

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Parks Associates thinks so. The research group this week issued a study showing that Sling has surpassed the one million subscriber mark, becoming the nation's sixth leading subscription streaming ser...

For Sprint, T-Mobile, Plans Will Be Unlimited—And Less.

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OTT Churn Edges Up In US

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