WarnerMedia has yet to clinch a deal to get the service on Roku, the other dominant streaming device — although Roku users now have a workaround for that (more on that below). Together, Amazon and Roku have a 70% share of U.S. streaming devices, according to Parks Associates.
From the article "HBO Max Finally Comes To Amazon Fire Devices; No Deal Yet For Roku (But There's A Workaround)" by Karlene Lukovitz.
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Brett Sappington, senior director of research at Parks Associates, said: “Several factors contribute to OTT video service churn by consumers. In some instances, consumers are experimenting with new se...
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