Providing market intelligence for more than 35 years

In The News

HBO Fires Back at Dish in Blackout Tussle

For its part, Univision said it extended an olive branch, but that Dish so far has shown no willingness to back down. That could be a portent of how the HBO negotiations will proceed in the days or weeks to come.

"Dish has a long history of aggressive carriage negotiations with networks," noted Brett Sappington, senior director of research at Parks Associates.

"It has been unafraid to have blackouts, or to eliminate channels from their packages, if they cannot reach terms that make sense for Dish," he told the E-Commerce Times.

From the article "HBO Fires Back at Dish in Blackout Tussle" by Peter Suciu.

Previously In The News

Women Know What Consumers Want: VCs Need To Wise Up

A whopping 117 million Americans are expected to need assistance with caregiving, according The Caregiving Innovation Frontiers by AARP and Parks Associates. It’s a $42.9 billion market. Yet, perhaps...

WWE's Stephanie McMahon on the Power of Letting Fans Call the Shots

The company is a leader in the streaming market—it launched an OTT (over-the-top) Internet-based streaming service in 2014. According to research firm Parks Associates, the WWE’s service is the fifth...

FuboTV: Why I Like This Stock Better Than DraftKings

Even more pertinent, according to a survey compiled by Parks Associates, 55% of cable subscribers state that live sports is an important factor in why they are staying with expensive cable packages. T...

Netflix Earnings Preview: Is Streaming Video Giant Still Snagging New Subscribers?

On top of that, the industry churn rate—a metric used to reflect cancelled subscriptions to streaming services overall—shot up 41% in Q1, the most recent statistic available, as consumers experimented...