Providing market intelligence for more than 35 years

In The News

Hardware as a Service Could Be the Whitespace Your CE Business is Looking For

If new research from Parks Associates is to be believed, local consumer electronics retailers, integration companies, and manufacturers in the smart home space could find themselves an entirely new potential bucket of revenue that fills a major need for consumers. Hardware as a Service (HaaS, we’ll call it), essentially flips the present-day retail model on its head. Instead of selling products to consumers—specifically in the smart home space—businesses or brands may want to consider offering service packages based around those same products.

From the article "Hardware as a Service Could Be the Whitespace Your CE Business is Looking For" by Rob Stott.

Previously In The News

Streamer eyes yardage as 68% of US households watch NFL

The extent of the opportunity for the soon to be announced NFL+ app, which opens the possibility that all games in America’s most popular sport, could be streamed direct-to-consumer, has been revealed...

Stat Firm Reports Less Than 1% of Subscribers Playing Netflix Games

“Netflix should continue to be vigilant and observant of consumer response as it builds out its still-nascent games portfolio, but I don’t believe it should be overly concerned,” said Parks Associates...

E-Sports Pioneers Are Making It Up as They Go

Another reason e-sports has strong growth potential is that, unlike many other sports, whose fans may only be spectators, e-sports attracts video gamers, many of whom could become e-sports competitors...

Nvidia's Turing Chip Opens Door to New Virtual Reality Realm

However, access for consumers likely is years away, according to Brett L. Sappington, senior director of research at Parks Associates, a market research and consulting company in Addison, Texas. "T...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive