Providing market intelligence for more than 35 years

In The News

Half Of NAmerican Broadband Homes To Be Smart Homes By 2020

Half of North American broadband households are projected to be smart homes by 2020, according to Parks Associates. The study found that smart home product ownership rose from 16 percent to 19 percent of US broadband homes in 2015, and 44 percent of households that do not have a smart home device plan to buy one this year.

From the article "Half Of NAmerican Broadband Homes To Be Smart Homes By 2020" by www.telecompaper.com

Previously In The News

Smart home devices are 'valuable' to 75% of those who use them

As it turns out, smart home owners are really satisfied customers. Give them a chance to buy a connected device, like a smart thermostat, and nearly 75 percent of them are really happy with what they...

Euro SVOD Lags The US

New research from Parks Associates shows that in the UK, 55% of broadband homes watch OTT video. In France, the total is 51%. The levels of OTT usage lag that of the US, where 70% of broadband home...

19% Of US Broadband Households Cancelled An OTT Video Service In 12 Months

Parks Associates has announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 mont...

Sling TV: How Many Subscribers Does It Have?

Parks Associates thinks so. The research group this week issued a study showing that Sling has surpassed the one million subscriber mark, becoming the nation's sixth leading subscription streaming ser...