In The News

Generative AI: Growth Surge Meets Trust Issues

February 18, 2026

home automation

artificial intelligence

Investors Hangout

Generative AI's infiltrated 58% of US internet households as of February 2026, according to Parks Associates.

Parks' survey revealed only 16% of these households forked out cash for a paid AI application—around 20 million homes gambling on something beyond free trials. This should send alarms blaring through trading desks because consumer hesitation has implications that ripple through the entire tech ecosystem. What gives? Well, roughly 30% of consumers say they’re less likely to buy anything marketed as 'AI-powered.' That’s nearly double the number who’d consider it a selling point.

Parks’ analysis points out that “AI-forward branding alone does not drive purchase intent.”

From the article, "Generative AI: Growth Surge Meets Trust Issues" by Dylan Bailey

Previously In The News

DIY No-Contract Security Projected to Expand Pro Monitoring Services

Do-it-yourself security systems and no-contract, hybrid monitoring solutions enabled by DIY security will expand professional monitoring services, conservatively, to an additional 5% of U.S. household...

Hacker Turns Up Nest Thermostat, Plays Vulgar Music Through Family’s Camera

Smart home products provide us with numerous benefits to make our lives more convenient. However, that convenience can come with a price. It’s no secret that in spite of the benefits of smart home...

Powerful Women in Consumer Technology 2019: Elizabeth Parks

What accomplishments are you most proud of in your career? I love working with people long term in an environment where hard work breeds success, customer service stands out, and where I can feel t...

Home Automation Deep Dive: New Findings on Pricing, DIY, Market Challenges & More

About half of nearly 200 surveyed residential security dealer respondents anticipate revenue growth of at least 10% in 2019 as compared to the prior year. That is according to Security Sales & Integra...

‹
1
2
...
646
647
648
649
650
651
652
...
766
767
›