In The News

Future of Internet-connected home begins with the television

October 21, 2015

Consumers are starting to entertain the idea of the connected home, but for the moment at least, the television is still the center of attention.

According to consumer research firm Parks Associates' president, Stuart Sikes, consumers are responding to devices and systems that are intuitive. "Solutions which simply work are the ones that simply sell," he explains. In many cases that means that interoperability is lower on the list of criteria, for the moment at least, although progress in this area is taking shape.

From the article "Future of Internet-connected home begins with the television" by IBNLive.com.

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About Parks Associates

Future of Internet-connected home begins with the television

Previously In The News

Cutting the cord: 59% of Americans have canceled cable TV, signaling the dominance of streaming giants Netflix, Hulu and Amazon

Amazon is driving more transaction-based revenue for TV networks and studios

Millennials are the generation most likely to use another person's Netflix account, with 18 percent admitting to illegal streaming, survey finds

NAB Puts The Future Focus On OTT In Vegas

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