In The News

Forget the Streaming Wars—Pandemic-Stricken 2020 Lifted Netflix and Others

January 29, 2021

About 60% of U.S. households currently use Netflix, according to research firm Parks Associates, and it still holds a sizable lead over most of its rivals—though some new entrants are gaining ground fast.

From the article "Forget the Streaming Wars -- Pandemic-Stricken 2020 Lifted Netflix and Others" by Lillian Rizzo and Drew Fitzgerald.

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With the purchase, Otter Media ranks as one of the most valuable media upstarts of the last decade, said Brett Sappington, senior director of research at Parks Associates, a firm that focuses on emerg...

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About Parks Associates

Forget the Streaming Wars—Pandemic-Stricken 2020 Lifted Netflix and Others

Previously In The News

Apple earnings could offer clues on streaming performance

The U.S. has nearly 300 OTT services to choose from

Password sharing denies streaming services $9 billion in fees

On Hunt for Content, AT&T Closes Deal for Chernin’s Otter Media

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