Providing Market Intelligence for 40 Years

In The News

Fitness tracker market to top $5bn by 2019

The fitness tracker industry is set to almost triple from one valued at $2 billion in 2014, to $5.4 billion by 2019.

That's according to Parks Associates, emerging consumer tech analyst, who also stated that "connected health devices" jumped from 24% adoption in the US in 2013, up to 30% by the end of last year.

"The most popular devices are exercise equipment with built-in app support and digital pedometers with wireless connectivity," read a statement promoting its latest report - Digitally Fit: Products and Services for Connected Consumers.

From the article "Fitness tracker market to top $5bn by 2019" by Paul Lamkin.

Previously In The News

Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....

Could streaming giants start to clamp down on password sharing?

The major concern for cyber security companies like Synamedia is how password sharing can turn into true content piracy ? stealing streaming shows and movies and reselling them for profit. If you k...

Smart TVs: The Entertainment Centerpiece of the Home – Industry Voices: Parks

Amid a slowing economy and the threat of inflation, consumer spending slowed over 2022. Despite this, consumers remained invested in streaming video consumption, with a record-high 23% of internet...

How Netflix is adapting as the streaming boom stalls

“There’s only so many consumers out there that are willing to pay full price,” said a research analyst with Parks Associates From the article, "How Netflix is adapting as the streaming boom stalls....