Providing market intelligence for more than 35 years

In The News

Euro SVOD Lags The US

New research from Parks Associates shows that in the UK, 55% of broadband homes watch OTT video.

In France, the total is 51%. The levels of OTT usage lag that of the US, where 70% of broadband homes watch OTT video.

From the article "Euro SVOD Lags The US" by www.tbivision.com

Previously In The News

Competing Tech Support Startups Merge To Provide More In-home Help

The U.S. tech support sector is worth about $30 billion annually, according Reuters citing research by Parks Associates. HelloTech’s competition includes the Geek Squad, which is run by electronics re...

HBO Launching Streaming Service in Spain With Vodafone

Partnering with British-based telecom Vodafone, which claims 400 million subscribers in 30 countries globally, including 1 million TV subs in Spain, affords HBO an existing distribution channel. Spain...

Parks: Millennials Covet OTT Video — And Pay-TV

Parks said nearly 60% of OTT video services in North America are subscription-based. About 64% of U.S. broadband households subscribe to an OTT video service, up from 59% in 2015. Average monthly spen...

Poll shows freeloading young adults hurting media firms

Consulting firm Parks Associates estimates password sharing will rob streaming providers of more than half a billion dollars in revenue in 2019. From the article "Poll shows freeloading young adult...