Providing market intelligence for more than 35 years

In The News

Dump Apple. Buy AT&T, GE Instead. Here’s Why …

Hundreds of millions of people own iPhones and Apple products.

So, it makes sense for Apple to dive headfirst into the electronic-home market (also called Smart Home technology).

So, these customers are likely to keep using Apple’s technology — and upgrading to newer models — to power their thermostats, alarm systems and lights.

However, the entire Smart Home market is expected to grow to $4 billion by 2017. This is according to research firm Parks Associates.

From the article "Dump Apple. Buy AT&T, GE Instead. Here’s Why …" by Frank Curzio.

Previously In The News

Siemens Convergence Creators: OTT services for the young generation

Parents strive to keep up with and stay on top of their offspring’s viewing habits which are again transforming as the young generation is rapidly developing into the most important target group for O...

CES: 50% of flat-panel shoppers seeking 4K capability

Parks Associates announced new European research today at CES 2016 showing that over 50% of households in the UK, France, Germany and Spain planning to buy a flat-panel TV in the next 12 months consid...

Netflix Has Lowest OTT US Subscriber Churn Rates

Several factors contribute to OTT video service churn by consumers, according to Brett Sappington, senior director of research at Parks Associates. “In some instances, consumers are experimenting with...

In -Home Health Monitoring Market Faces Near -Term Uphill Struggle

According to Parks Associates, in -home health monitoring is a service that allows patients to use network -connected measurement devices, such as glucose meters, weight scales, and peak flow meters,...