In The News

DirecTV Now to hike prices as content fees rise across industry

July 01, 2018

Brett Sappington, director of research at Parks Associates, said price increases are a leading reason why viewers cancel subscriptions.

“Customers don’t like surprises that hurt their pocketbook,” he said.

From the article "DirecTV Now to hike prices as content fees rise across industry" by Sheila Dang.

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About Parks Associates

DirecTV Now to hike prices as content fees rise across industry

Previously In The News

Roku Stock: After Soaring 330% in 2019, Is It a Buy, Sell, or Hold?

Roku Is Taking the Right Steps

AT&T Deal: Merger For New Media Era Or A Bad Remake?

Apple Needs Netflix and HBO More Than They Need It

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