In The News

DirecTV Now to hike prices as content fees rise across industry

July 01, 2018

Brett Sappington, director of research at Parks Associates, said price increases are a leading reason why viewers cancel subscriptions.

“Customers don’t like surprises that hurt their pocketbook,” he said.

From the article "DirecTV Now to hike prices as content fees rise across industry" by Sheila Dang.

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About Parks Associates

DirecTV Now to hike prices as content fees rise across industry

Previously In The News

Consumers' Dependence on Broadband Gives Comcast a Streaming Opportunity

Roku Is Taking the Right Steps

AT&T Deal: Merger For New Media Era Or A Bad Remake?

Netflix's Hidden Price Hike

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